2025 Spring > UGRD > MKT > MKT 310
Data Analysis for Marketing Management
Course #: MKT 310
Description:
Familiarizes students with data analysis techniques for marketing decision making. Emphasis is given to secondary data and secondary data processing. The course makes extensive use of computers and commercial software: word processing and graphics programs, spreadsheets, and statistical analysis packages containing data description, bivariate and multivariate models. It also emphasizes report writing and oral presentation skills.
Pre Requisites:
Pre-req = MKT 301 and MSIS 111 (or approved substitutes)and a minimum of 60 creditsMGT majors only
| Section | Class Number | Schedule/Time | Instructor | Location | |
|---|---|---|---|---|---|
| 01 | 8238 | M 5:30 - 8:15 pm |
Liu,Raymond Ruiming | McCormack M02-0208 | |
|
Session:
Regular
Class Dates:
01/27/2025 - 05/14/2025
Capacity:
35
Enrolled:
0
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = MKT 301 and MSIS 111 (or approved substitutes)and a minimum of 60 creditsMGT majors only
Course Attributes:
Non-degree exclude from list
|
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| 03 | 13669 | F 8:00 - 10:45 am |
TBD | University Hall Y02-2330 | |
|
Session:
Regular
Class Dates:
01/27/2025 - 05/14/2025
Capacity:
30
Enrolled:
0
Status:
Open
Credits:
3/3
Class Notes:
Pre Requisites:
Pre-req = MKT 301 and MSIS 111 (or approved substitutes)and a minimum of 60 creditsMGT majors only
Course Attributes:
Non-degree exclude from list
|
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